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Allana Group’s Pristine introduces super veg vanilla cake mixes for bakers
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Our Bureau, Mumbai
July 23 , 2016
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Pristine-The Bakery Specialist, which comes under the parent company
Frigorifico Allana Pvt. Ltd (FAPL), has introduced for the first-time in
India, Super Veg Vanilla Cake Mix, a product that will take artisanal
baking to the next level. It is a ready-to-use cake mix for premium
quality sponge.
As per a press release, the product is
convenient for bakers to work on and create infinite masterpieces. It is
at the heart of many patisserie applications like traditional cakes,
wedding cakes or birthday cakes. It can also be used in trendy layer
cakes, swiss rolls, snack cakes and so on.
Maloy Chakravorthy,
general manager, sales & marketing, Pristine-The Bakery Specialist,
states, “We formulate & customise products to suit specific
applications and which delight the Indian taste buds.”
The
company creates its niche and premium products for bakery customers at
its latest R&D and manufacturing unit at Indagro Foods Pvt Ltd
(IFPL), Kalwa factory, near Thane.
IFPL is a part of the Allana
Group of Companies. The group has over 30 years of international
experience in the bakery industry with presence in more than 60
countries.
Chakravorthy adds, “We used to import this product
until now, but with the same technology and the same high quality
ingredients, we have started manufacturing in India for the domestic
market.”
The Allana Group through FAPL and IFPL is one of the
fastest-growing food conglomerates in India. At present, FAPL and IFPL
cater to the needs of end-consumers and industries through strong
presence across food categories like edible oils & fats, premium ice
creams & bakery ingredients.
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